J Cole “KOD” Shows that Rap is Still a Young Man’s Gamenm
There are a lot of people in the industry that are wondering how they can improve their spins when it comes to their time on the radio. The rappers that are looking at the radio as the vehicle for their music are behind the times. This is not where any of the success lies these days. It is all about Spotify and other web streaming music sites like Pandora.
This is something that Drake realizes, and this is also something that is relevant for artists like Kendrick Lamar. J Cole is one of the few artists that is able to make an album where every song Hit the Billboard charts. This is rare, and it is highly unlikely that this would be the case for most rappers, but J Cole is not most rappers.
With the ”KOD” album J Cole was reaching deep to put together an album that was very much unlike anything else that he has been done. From this perspective people may compare him to a group like OutKast. Each time this duo released a new album it was showing an outstanding amount of growth. That is what people look at when they see J Cole. They know that he is going to release content that does not sound like anything else that is out there for the moment.
When it comes down to rappers that are ready to make their names known in the industry it is clear that people like Kendrick Lamar, J Cole, Migos and Drake are rappers that are standing in place as the leaders of the new generation. Jay-Z still created a platinum album in his retirement stage, but Shawn Carter will continue to make hits for millennials. He is older and rap music has always been a young rapper’s game.