There are many business leaders who rarely play a role in their local community, but Squaw Valley CEO Andy Wirth can never be accused of neglecting the people he lives and works among.
According to Ironman and Sierrasun, Andy Wirth has been a respected resort manager across the Caribbean and North America for more than 25 years after being inspired to work in this industry during periods spent studying in Scotland and Colorado; the former park ranger has been in place as the leader of Squaw Valley since 2010, and now has responsibility for the operations of the Alpine Meadows resort located in the Olympic Valley region of California. Read more: Rather Than Hit the Road, He Hits the Trails
Andy Wirth has been a major source of change and development in the Lake Tahoe region as he seeks the best ways of bringing more visitors to the area without sacrificing the environment of this historic part of California. A planned redevelopment of the Squaw Valley resort includes the return to green space of an asphalt parking lot and the protection of hiking trails Wirth sees as important to visitors throughout the year.
Developing the region does not simply mean protecting the environment, but for Andy Wirth this has meant personally negotiating with local landowners in a bid to allow the construction of a gondola link between Squaw Valley and Alpine Meadows.
For Andy Wirth the role he has undertaken as a business leader is something he sees as bringing a responsibility to help make the correct decisions for the future of the resorts he runs and the community he lives in.
Among the local groups Wirth has looked to assist are the Reno-Tahoe Airport Authority Board that allows Wirth to use the skills he has developed in other areas where he was successful in increasing the number of visitors passing through local airports. Wirth also works with conservation groups and local charities to make sure the local community has the best possible chance of success.